They have helped me brand and market my periodontal specialty practice with innovative, customized, and contemporary ideas, in a very competitive marketplace, and done so with integrity and unparalleled customer service.
Dr. Tina Beck
They are very different from other website companies I have worked with in the past in that they look at all aspects of your campaign and provide a comprehensive, customized service.
Dr. William Bruno
Here at Firm Media, we spend a lot of time working to understand social trends and movements- particularly how they relate to growing business and building community. Over the past few years, the concept of 3BL or “Triple Bottom Line” has trickled into our consciousness, and has just recently come to consume our overall mentality. Okay, the concept isn’t that new. The term was coined......
READ MOREAt Firm Media, we develop online videos for our clients for a variety of reasons. Sometimes, we’re helping them get exposure for their products or services. Other times, we’re sharing the features and resources available on their websites. Either way, our aim is to create an engaging experience that incites viewers to action. Once a video is complete, we could just launch it on a......
READ MOREToday, we cover how to get from, “Let’s make a website video,” to seeing it live and in all its glory online. At Firm Media, we create videos that convey the purpose and features of our clients’ websites. Our aim is to tell their stories in an engaging way that will lead visitors to make a purchase, hire their services, or take another action. Below,......
READ MOREFacebook is undergoing a series of updates that may affect how you interact with social media. In Part 1 of our series, Firm Media addressed the new Facebook features that are poised to take on Google+, the search giant’s social network. However, competition with Google+ is not all that is motivating Facebook’s recent moves. As you will read, some of these updates attempt to resolve......
READ MOREIf you have signed into Facebook recently, you may already be aware of new changes to your personal profile. Social media and marketing professionals will want to take note of these updates. Just as “liking” content and location-based sharing have affected business strategies since their implementation, expect that these features will also have a long-ranging impact. Over two super-sized posts, Firm Media explains these updates......
READ MOREWordPress is perhaps the most universally-loved content management system (CMS) on the web. According to a recentCMSanalysisof the top 1 million sites on Alexa, WordPress commands a 54.8% market share, followed distantly by Joomla (10.5%) and Drupal (6.0%). Beyond its legendary user-friendliness, there’s another key reason why professional web developers consistently turn to WordPress: SEO. WordPress is exceptionally versatile when it comes to integrating search......
READ MOREIn March, Google released a major update to its search algorithm. The update is codenamed “Panda,” after one of the engineers that spearheaded the months-long algorithm tweak. But in the media, it’s being referred to as the “Farmer Update,” in reference to the so-called “content farms” that the update targets. A “content farm” is a website that attempts to game the search engines by producing......
READ MOREGetting keywords into your website copy sometimes feels a bit like getting more fiber into your diet—you know it’s good for you, but working it in isn’t always fun. Likewise, keyword rich copy will help your search engine ranking, but it can be such a chore to incorporate those targeted key phrases. This is especially challenging if you have existing website copy that you don’t......
READ MORESay what you will about the impact that today’s multimedia-centric culture has on the brains of the wired generation, but we think it’s making them smarter. In fact, we think that the Internet, smartphones and Web 2.0 have made all of us savvier consumers. As with all new challenges, this heightened level of astuteness raises the bar for us marketers—but for those of us willing......
READ MOREAt Firm Media, we’ve been producing videos for our clients for years. These promotional videos have performed fantastically in the search engines, thanks in part to Google’s Universal Search feature. But there’s another, more important facet to our video marketing efforts that has helped differentiate our video content from the literally hundreds of millions of videos on YouTube, Vimeo and Metacafe. The key ingredient: production......
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