How Creating a Culture of Giving Back Can Transform Your Practice

Many of our clients have charitable programs of their own. However, other doctors tell us they want to "do something," but they are concerned about the time or resources required. You should know: giving back does not require a net sacrifice of time or revenue. Done properly, it will be both personally meaningful and beneficial to your business. ...

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Attract More Patients to Your Medical Practice with Video

Do you want prospective patients to think of your practice as a provider of high-quality care? Research suggests that video is the content people give the most attention to, and it is not just younger people who are consuming it. The same study found that a third of older generations watched one or more hours of YouTube per week....

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Why Your Medical Practice Should Use a WordPress Website

When you want to make a change to your practice's website, is the process fast and simple? Are patients secure when they use your current site, and can they easily view the site on a range of devices? Can you add sophisticated features and custom designs without waiting a long time for a development team to finish its work?...

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Display Advertising’s Advantages Over Billboards and Radio for Medical Practices

While your practice has more options than ever for marketing to new patients, competition for their attention has grown. According to a JAMA study, clinician practices increased their collective advertising spend from $11 million in 1997 to $61 million in 2016. Advertising for cosmetic surgery within hospitals and clinics grew from $6 million to $93 million....

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Intuitive and Affordable Website Themes for Medical Practices

Here at Firm Media, our expertise lies in capturing the attention of potential clients and turning their website visitors into new patients. With over a decade of experience designing custom websites for the medical industry and dozens of awards under our belt, we are launching a new opportunity to provide a more affordable website design to medical practices....

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COVID-19 – What Does It Mean For Your Practice?

At Firm Media, not only do we believe it is our duty to help our clients achieve their business goals through digital marketing, but we also believe it is our duty to do everything possible in our local communities and the verticals we work in to help educate and empower people and businesses. Those missions do not change with the seasons/popular opinion/crises/etc. Even with COVID-19......

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4 Digital Marketing Tips For Dealing With Allergan’s Recall

By now, you’ve probably heard about Allergan’s voluntary recall of textured implants. You have probably even had patients calling the office asking about it. So the question is, how can I let my patients know my stance on this issue? We’ve compiled 4 tips to help you let you your patients know your stance......

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Accessibility, Why Is It Important To My Practice?

The topic of accessibility has been prominent in the design and development communities for the past few years. With the establishment of the Bureau of Web Accessibility in 2017, the issue is certainly gaining a lot of traction and looks to only become more popular in the coming years. In short, having an accessible website means......

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Firm Media Wins Big at The American Advertising Awards

The American Advertising Federation hosts an annual gala where the who’s who of the marketing and advertising world can mingle as well as talk about the world of advertising in one place over a fancy dinner and casual ambiance. It’s always a pleasure to see new and upcoming creatives show work. Since winning agency of the year in 2015, we have attended the AAF Awards......

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