Four Key Advantages of Internet Video Marketing
Los Angeles businesses and organizations stand to gain immensely from Internet video marketing. Firm Media is one of the few search marketing firms to offer both professional video production and highly effective video marketing across all relevant channels, such as YouTube, Metacafe and Vimeo. Not only do we get your message out to a wider audience, we’ll make you look great while you deliver it.
Internet video marketing has some key advantages to text-only advertising promotions:
Introducing: Your Business
Getting to see your storefront, your staff and your executives in motion is the closest a prospective client can get to meeting you face-to-face. That way, when you do finally get to shake hands with him or her, it’s like they already know you.
Higher Impact
Internet users are notorious skimmers, meaning in most cases, only a tiny fraction of your content actually gets read carefully. On the other hand, studies show that viewers retain more meaningful information after watching a video when compared to reading text.
Making an Emotional Connection
Video communicates more human nuance than any other medium. Web visitors can hear the sincerity and passion in your president’s voice as he describes your company’s founding philosophy and see the smiles on your customers’ faces as they give their testimonials. It all factors into building that vital human connection before you even begin doing business.
High Search Engine Visibility
The search engines are proud of their universal search capabilities and love showing off multimedia results by prominently displaying relevant video content along with the traditional search results. Creating video content relevant to popular search terms is one of the most effective ways to dominate the search rankings.
If a picture is worth a thousand words, then a video is worth a million. Check out some of our case studies to see how Firm Media’s Internet video marketing has brought our past clients to life on the Web or contact us to find out how we can do the same for you.
Ready to dive into Internet video marketing? Los Angeles companies can make a local call to Firm Media at (855) 912-0573 to schedule a consultation or email us at info@firm-media.com.
